Blake Lively Calls Ryan Reynolds Her ‘Favorite Fan’ as He Shows Love for Her Beauty Brand amid Justin Baldoni Lawsuit

The actress’ company Blake Brown debuted hair and body mists that she says her husband “genuinely” loves

Blake Lively shares lengthy message with shouting out husband Ryan Reynolds amid her ongoing legal battle with Justin Baldoni.Credit : Aeon/GC Images; Blake Lively/Instagram

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Blake Lively shared a lengthy Instagram message in which she gushed over her husband, Ryan Reynolds, for supporting her beauty venture Blake Brown, which launched a new collection of hair and body mists
In the post, Lively said she “couldn’t be more proud to share” the products with her fans and their “husbands” after revealing how much Reynolds loves the new products
The launch is the first since Lively became involved in an ongoing legal battle with her It Ends with Us director and costar Justin Baldoni

Blake Lively is always thankful for Ryan Reynolds.

On May 21, the actress, 37, gave a shoutout to the actor on her Instagram Stories while promoting her beauty brand Blake Brown’s new hair and body mist, which Reynolds, 48, is apparently a big fan of.

“He legitimately uses [the products]. His favorite is the Wild Nectar Sandal [scent]. I thought he was just being the best and most supportive husband, but he genuinely loves to wear them,” she wrote, adding that the mists smell “so yummy and sexy” on him.

Blake Lively shows gratitude for “supportive husband” Ryan Reynolds. Blake Lively/Instagram

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Blake Brown’s new launch debuted with two other scents: the Sandalwood Vanille and Bergamot Woods. “His skin picks up he more woody and masculine notes, with the lighter sweetness falling in the background,” Lively shared of Reynolds, adding that he mixes the mists with his everyday cologne.

“It’s amazing how versatile fragrance can be and how it adapts to the wearer for any age and gender. Smelling so different on him than me and different on us than our mom or our teenage family members,” she continued.

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Lively then wrote about how proud she is to share the collection with her followers and their “husbands.”

She also tagged Reynolds — who promoted Blake Brown on his own Instagram — in the post, calling him her “favorite fan.”

The couple met in 2010 on the set of Green Lantern and began dating in 2011. They got married in September 2012 and have since welcomed four children: daughters James, 10, Inez, 8, Betty, 5, and son Olin, 2.

Ryan Reynolds shows love for wife Blake Lively’s brand Blake Brown.Blake Lively/Instagram

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In an exclusive interview with PEOPLE around the Blake Brown launch, the Simple Favor star opened up about how she had remained focused on her beauty venture since it launched with a haircare system last July, months before the start of her ongoing legal battle with her It Ends With Us costar and director Justin Baldoni, 41.

In December 2024, Lively accused him of sexual harassment, “disturbing” and “unprofessional” behavior on set and a retaliatory smear campaign. Baldoni denied the allegations and filed a countersuit in January, alleging defamation and extortion against Lively, Reynolds and their publicity team. The legal battle is still ongoing and is scheduled to go to trial in March 2026.