Kim Kardashian is no stranger to the spotlight, but these days, the attention isn’t just on her—it’s shifting to her 10-year-old daughter, North West.

The young influencer, rapper, and fashion icon in the making is proving that she’s more than just the daughter of two megastars. With a growing social media presence, high-profile collaborations, and a magnetic personality, North is setting herself apart in ways no one saw coming. And Kim? She’s making it clear: no amount of criticism or skepticism will stand in the way of her daughter’s rise.

North’s Natural Star Power

From the moment North West was born, the world was watching. As the firstborn child of Kim Kardashian and Kanye West, she was destined for fame. However, over the last year, it’s become evident that North isn’t just coasting on her parents’ legacy—she’s carving her own path. Whether it’s her viral TikToks, her fierce presence at Paris Fashion Week, or her recent performances with her father, North has proven she was born to shine.

Kim, who has spent decades navigating fame, has been vocal about supporting North’s ambitions while also protecting her from the inevitable scrutiny that comes with being in the public eye. “North is fearless,” Kim shared in a recent interview. “She has this energy that commands attention, and she’s not afraid to be herself. People can say what they want, but she’s unstoppable.”

Despite North’s undeniable talent and influence, not everyone has been supportive. Critics have questioned whether it’s appropriate for a child to have such a strong presence in the media. Some argue that Kim and Kanye are pushing North into the limelight too soon. But Kim sees things differently.

“You can’t bring me down,” Kim said with a confident smile when asked about the negativity. “And you definitely can’t bring North down. She’s doing what she loves, and I’ll always be here to support her.”

Kim Kardashian may have had some exciting business news this week, but The Kardashians star is acknowledging that she may no longer be the most popular member of the family. In a post-credits scene from The Kardashians, Kim K analyzed the analytics from her daughter, North West‘s, performance from The Lion King at the Hollywood Bowl. To her shock, the numbers proved that perhaps she was more popular than the rest of the clan.

“[North] generated 22 billion impressions and over $1 billion in advertising, media…Wait a minute. North West has 18% more popularity than all of her family members…Um, okay, we’re gonna have to work on this,” she jokes. “North, you’re not gonna take me down,” she said. While numbers usually don’t lie, some fans are still skeptical about the rise in popularity.

North West Is Becoming the New Queen of the Kardashians

During the episode at hand, The Kardashians documented the special moment when North was asked to be a part of the Hollywood Bowl concert of The Lion King. The 11-year-old performed “I Just Can’t Wait to Be King.” While the rest of the family seemed to be shaking in their boots, North was eager and excited, handling it like a professional. North West is the oldest daughter of Kim Kardashian and Kanye West. Their other children together are Saint, Chicago, and Psalm.

As predicted, Kim Kardashian was nervous about the negative reception stemming from her daughter’s performance. Speaking about the potential hate, she said, “I already know what’s coming, you know, that she’s not Whitney Houston – duh! Oh, she got the job cause of her parents. North is the moment. They want to see North West on a TikTok, on this, on anything, because she’s a personality, a performer, and if anyone wants to hate on a child that is having the time of their lives… F— you.” While Kim, who is becoming a mom-ager type like her own mom Kris Jenner, noted that North was “not there to be Mariah Carey,” many have believed that nepotism played a factor in the casting.